Project Background
The Dáil Bar is a classic local pub in the heart of Galway city. With a sharp focus on sport and supporting local clubs it appeals to the well healed 20-30 somethings of Galway city as well as being a popular place to eat for tourists the summer months.
The Work
Because of it’s city centre position the Dáil Bar has to appeal to a broad range of customers. Using rich blacks, wood motifs and the gold of the existing logo I built up a consistent visual language that was very well received. Clear, easy-to-read menus, visually striking posters and supporting branded vouchers, business cards, comment cards all helped to support the Dáil Bar in its popularity and success.
Date
2013 – 2016
Skills
Concept
Creative Direction
Design
![DB-Branding_22 The Dáil Bar gift card and wallet](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Branding_22.jpg)
![dail-bar-new-slices_12 The Dáil Bar comment card, business card and promotional pull-up poster](https://stephenmcguigan.com/wp-content/uploads/2018/08/dail-bar-new-slices_12.jpg)
![dail-bar-new-slices_22 The Dáil Bar entertainment a-boards and gift vouchers](https://stephenmcguigan.com/wp-content/uploads/2018/08/dail-bar-new-slices_22.jpg)
![DB-Lunch_03 The Dáil Bar lunch menu](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Lunch_03.jpg)
![DB-Menus_06 The Dáil Bar lunch menu external sign](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Menus_06.jpg)
![DB-Portfolio_10 The Dáil Bar 2016 Galway Oyster Festival promotions](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Portfolio_10.jpg)
![DB-Portfolio_12 The Dáil Bar charity coffee morning](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Portfolio_12.jpg)
![DB-Carlsburg_20 The Dáil Bar Carlsburg promotions](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Carlsburg_20.jpg)
![dail-bar-new-slices_24 The Dáil Bar Carlsburg promotional business card entry forms and table topper](https://stephenmcguigan.com/wp-content/uploads/2018/08/dail-bar-new-slices_24.jpg)
![DB-Portfolio_16 The Dáil Bar promotional A2 sports posters](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Portfolio_16.jpg)
![DB-Menus_18 The Dáil Bar cocktail menu launch poster](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Menus_18.jpg)
![dail-bar-new-slices_18 The Dáil Bar cocktail menu launch night](https://stephenmcguigan.com/wp-content/uploads/2018/08/dail-bar-new-slices_18.jpg)
![DB-Menus_14 The Dáil Bar cocktail menu](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Menus_14.jpg)
![DB-Menus_16 The Dáil Bar cocktail menu](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Menus_16.jpg)
![DB-Party_14 The Dáil Bar 'Book Your Party' promotional A2 poster](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Party_14.jpg)
![DB-Party_16 The Dáil Bar 'Book Your Party'newspaper ad](https://stephenmcguigan.com/wp-content/uploads/2018/08/DB-Party_16.jpg)