Background
McD’s is a large home and garden retailer with big ambitions based in Loughrea, Co. Galway. Wanting to move away from their old fashioned and budget yellow and red logo and branding they came to me looking for a fresh, modern and more premium look.
The Project
McD’s is a Galway gardening and home store with big ambitions. Wanting to move away from their old fashioned and budget yellow and red logo and branding they came to me looking for a fresh, modern and more premium look. Looking at the problem holistically I designed a branding system for them with a visual language that would work everywhere for them from point-of-sale to digital marketing.